What Is Flow House?

Flow House ™ is an entertainment venue pioneering the fusion between flowriding, food, beverage, retail and events.

It is a multi-faceted, revenue-generating destination that epitomizes fun in the local flavor. At the heart of every Flow House is the FlowRider ^® attraction, the original sheet wave created by Wave Loch.  A Flow House can be indoors, outdoors or a combination of the two. In its simplest form, the Flow House utilizes the FlowRider as a revenue generator through ride ticket sales, lessons, competitions, parties and events, and as entertainment for restaurant and retail outlets. It is a place where people can surf, eat, drink or just hang out and is the mechanism that brings the beach lifestyle to virtually any location.

There are many ways a Flow House generates revenue and profits.

These revenue streams begin with the FlowRider. Income is created through ride ticket sales which include visitors, tourists and first time riders, as well as local members and returning flowriding enthusiasts. Flowriding lessons and Private Wave Bookings for various types of parties and events also brings in revenue. Competitions create venue awareness, as they bring local, national and international athletes together through organized leagues and tours. Additionally, flowriding competitions attract sponsorship opportunities as a platform for branding and create product awareness for all ages.

The business model is simple - mix great food, drink, and retail with flowriding (one of the fastest growing board sports) and the result is success.

Flow House Blends these main Revenue Generators

Food & Beverage: A perfect place for friends and family to relax with good food and drinks, while becoming wave spectators and participants.
Retail: The hype associated with the boardsports lifestyle is the catalyst for maximizing retail sales.
Events: Flow House is an ideal location for private groups and corporate bookings.
Ride Ticket Sales: Revenue is generated from selling tickets to ride. These athletes are the entertainment that drives all the other elements.